Grupel’s Energy shines for the third consecutive year with the Five Star AwardCarlos Martins
For the 3rd consecutive year, Grupel is distinguished as the brand of reference, in the Generators category of the Five Stars 2020 Award.
This distinction is based on five variables that influence Portuguese consumers in their purchasing decisions:
- confidence in the brand;
- and innovation.
Having 4 brands been evaluated, Grupel is once again the winning brand, in the Generators category, this year, which emphasizes its status as a leading company, in this sector, in Portugal.
This honour is the result of the effort and the work done in recent years by Grupel’s team in order to achieve the satisfaction of its customers in relation to its products, services and brand recognition.
To be highlighted in this edition of the Award:
- The intention to purchase/recommendation was the feature with the highest rating in GRUPEL's assessment.
- The features ‘Confidence in the Brand’ and ‘Innovation’ recorded the highest growth over previous editions.
- About 70% of respondents consider Grupel an appealing company to work for.
- The study reveals that Grupel has an overall satisfaction level of 72.2% within the Portuguese market.
With an eye on 2020 and because the customer is the brand's focus, this kind of recognition is very important not only for Grupel's reputation but also for the confidence and motivation of its team.
This award recognizes Grupel's outstanding work in the market of Generators and it demonstrates that consumers trust the brand. By receiving it for the third consecutive year, Grupel’s Energy becomes stronger and closer to consumers at national and international level.