Grupel has won the Five Star Award [Prémio Cinco Estrelas] for the eighth year running, reaffirming its leadership in the power generator market in Portugal.
This award recognizes the brand’s commitment to quality, innovation and customer satisfaction.
With an overall rating of 7.85 (out of 10), Grupel stood out against the competing brands – five in total. This recognition is the result of a rigorous evaluation conducted in three main stages: Focus Groups, Satisfaction Tests and Market Research.
The evaluation methodology used in the Five Star Award is considered one of the most complete on the market, analyzing criteria that directly influence consumers’ purchasing decisions. Grupel has maintained its prominent position, combining innovation with a strong commitment to offering top quality products.
Since 1976, Grupel’s pillars have been the reliability of its products and constant innovation in its processes, guaranteeing solutions adapted to the needs of its customers. Our commitment to digitalization, the development of our own components and our proximity to the customer have been fundamental to our continued success.
The criteria with the best rating in the evaluation of our brand were satisfaction through experimentation (with 8.22/10), and intention to recommend (with 8.4/10), values that reinforce Grupel’s role as a leader in the power generator market, both in Portugal and internationally.
The market study also revealed that 43% of consumers know Grupel from its online presence, while 27% point to direct recommendations as the main source of information.
Among the most valued attributes are value for money, reliability and technical assistance.
Winning the Five Star Award for the eighth consecutive year confirms Grupel’s ability to offer excellent energy solutions in line with the expectations and needs of customers and the market.
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